Ad of the Week with Oresti Patricios – the foodie revolution
There was a time when food in South Africa was fairly simple and straight-forward. We were the land of tripe and polony. Gourmet wasn’t a commonplace word, and fancy food was all about special Sunday...
View ArticleWe’re living in the digital golden age. So, what are you doing about it?
We’re living in the digital golden age. So, what are you doing about it? by Fred Roed (@fred_roed) I have an unshakable belief that we’re living, right now, in one of the most crazy awesome times in...
View ArticleWhy advertising is business insurance
On April 23 of this year, Apple reported... “We are pleased to report record March quarter revenue thanks to continued strong performance of iPhone and iPad,” This report was remarkable for two...
View ArticleMedia Future: The fastest growing categories of online sales in South Africa
New research reveals that one of the fastest growing categories of online sales in South Africa is practically invisible, writes Arthur Goldstuck (@art2gee). Online shopping is usually associated with...
View ArticleShelf Life: Trail blazing snail
Louise Marsland’s (@Louise_Marsland) pick of new product, packaging and design launches. Snails and robots are back on our screens to launch new products in the FMCG and office space; on pack...
View ArticleMagLove: Jared Leto Candy
MarkLives.com runs a regular slot featuring the best local and international magazine covers every week. We recognise well thought out, powerful and interesting (and hopefully all three in one)...
View ArticleTech Law: Is your marketing strategy diabetic?
by Paul Jacobson (@pauljacobson) One of the behaviours I haven't really understood completely is why agencies and their clients don't seem to grasp the importance of adequate legal frameworks to...
View ArticleWhen Stuart Lowe asked Why? five times
by Herman Manson (@marklives)Stuart Lowe, the former MD of media house Ramsay Media, sits in his newly furbished home office and proudly shows off the first report of his new research venture, WhyFive....
View ArticleThe Herald finds its niche
In this punishing media market of falling circulation, you really have to hand it to the newspapers that have arrested the decline. Times Media Group’s The Herald in Port Elizabeth is one of a clutch...
View ArticleThe Dissident Spin Doctor: Dear Brand Manager – Vanilla is irrelevant
I’m sure I’m not alone when looking back to high school days, and remembering that feeling of a desperate need for acceptance, that envy of the popular girls who hung around at school discos with...
View ArticleDesign Annotator: Beer campaigns and street art
Design Annotator with Uno de Waal is a new column featuring the top design work from South Africa’s biggest online creative showcase, Between 10 and 5, curated by Publisher Uno de Waal @Unodewaal....
View ArticleIs a Cannes (Lion) on the shelf worth two cans in the basket?
As June drew to a close it had been hard to avoid following anything but the glamorous and mysterious week in the south of France for which our industry awaits all year long. Facebook pages fill with...
View ArticleMac, how hard is it to be honest and open about Mandela?
by Gill Moodie (@GrubstreetSA)I was very touched – as I’m sure were many other viewers – by the interview on eNCA last Friday by Annika Larsen with former Rivonia trialist Denis Goldberg after he...
View ArticleAd of the Week with Oresti Patricios – “The Chef”
Amstel Lager’s main brand differentiator has been the promise that it is “slow-brewed”, which allegedly produces a better tasting product. This beer has always been a little more expensive than the...
View ArticleSocial Media Gets An Ass-Whooping From Google, Email
Over four years ago, in a post entitled Looking For Volunteers, I wrote the following... "TAC predicts that when the frenzy over Facebook, Twitter, and other social media calms down and the dust...
View ArticleShelf Life: Edcon squares up for ecommerce
Louise Marsland’s (@Louise_Marsland) pick of new product, packaging and design launches. International design success for Porky Hefer; artful potato chips from McCain; Jacobs coffee pops into odd...
View ArticleMarkLives Best Read June 2013:
The ten best read stories on MarkLives during the month of June.
View ArticleMagLove: Gary Player, naked and 77, puts the rest of us to shame
MarkLives.com runs a regular slot featuring the best local and international magazine covers every week. We recognise well thought out, powerful and interesting (and hopefully all three in one)...
View ArticleAttrition, Talent & Transformation in the Digital Industry: The Elephant in...
Prakash Patel, CEO of Prezence, looks at attrition, talent & transformation – the “elephant in the room” - in the marketing industry in this first of a two-part series. With the emergence of new...
View ArticleOwenKessel: do the right thing, kill those silos
by Herman Manson (@marklives) Own what you choose to be and be good at it. And do the right thing. With these two simple rules, Felix Kessel and Vaughan Owen set out five years ago to a build small but...
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